Marketing Terms

The following words are some of the most useful English words for marketing. They are likely to be on the Final so be sure you 1) understand them in a business context, and 2) are able to define them using your available English vocabulary:

PR
campaign
poll
survey
graph
chart
jingle
presentation
promotion
profit
soundbite
pitch
spokesman/spokeswoman/spokesperson
market/market share
e-commerce
budget
brand
narrowcasting
slogan
target audience
word of mouth
ad copy
proof
demographics
generic